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Business, Marketing

Data-Driven Brand Building – A Low Risk, High Reward Strategy

Last week, I shared the results from my message testing and rapid idea validation.You ...

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Business, Marketing

How I’m Building a Brand From Scratch (Step 2 Results)

Recap:Last week I told you that I’m going to attempt to replicate Shane’s success ...

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Business, Marketing

The 3rd (and Easiest) Way to Find Out What Your Customers Really Want

The 3rd (& Easiest Way) to Find Out What Your Customers Really Want This ...

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Business, Marketing

My First Product Launch and The Real Reason Why Meta Lost $13.72 BILLION Dollars

Last week we discussed the data-driven, FB ads-based approach to uncovering what your customer ...

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Business, Marketing

How CNN Lost $300 MILLION With This ROOKIE Mistake (Don’t Make It Yourself)

Did you know that CNN lost $300M in 24 days?Here’s what happened.On March 29, ...

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Business, Marketing

What do you need to do to build reputation?

What do you need to do to build reputation? ​ That was the question ...

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